Newsroom
Targeting the more than 80 million millennials can seem like a daunting task, especially since they're so different from the generations before them, but there are ways to reach this educated, tech-savvy cohort - you just have to get creative...
We all have people we know who are “addicted” to Social Media. Whether it’s your Mom and her obsession with cat pictures, your younger cousin and her endless selfies, or your boss posting countless articles about why millennials don’t fit into today’s corporate environment, there are plenty of reasons people use Social Media to express themselves. Fortunately, this love for social media has opened up a whole new world for marketers to explore, offering us infinite new ways to interact with, learn from and speak to our customers.
Publishers are constantly racking their brains on ways to stay relevant in the digital era. Here's one little idea that may have a big impact on subscriber retention.